Product Analyst (Data Analyst)  129 views

Product Analyst (Data Analyst) 

We are seeking a highly analytical and data-driven Product Analyst to join our dynamic team at markets.com. As a Product Analyst, you will play a crucial role in optimizing our product offerings, improving user experience, and driving business growth. You will work closely with cross-functional product teams and leverage your analytical skills to perform A/B tests, measure key performance indicators (KPIs), and provide insights and recommendations to achieve our strategic goals.

Responsibilities:

Data Analysis and Insights:

• Collect and analyze data to understand user behavior, product performance, and market trends.
• Perform A/B tests to evaluate the impact of new features, design changes, and product enhancements.
• Identify patterns, trends, and opportunities through statistical analysis and data visualization techniques.
• Provide actionable insights to guide decision-making and drive continuous product improvement.

KPI Measurement and Reporting:

• Define and track key performance indicators (KPIs) aligned with product and business goals.
• Develop dashboards and reports to monitor and communicate KPIs, product performance, and user engagement.
• Collaborate with stakeholders to establish benchmarks and goals, and track progress towards achieving them.
• Conduct post-implementation analysis to evaluate the effectiveness of new features and initiatives.

Product Strategy and Roadmapping:

• Collaborate with product managers to define product strategies and roadmaps based on data-driven insights.
• Conduct market research to identify customer needs, preferences, and market trends to inform product direction.
• Identify opportunities for product differentiation and make recommendations for feature enhancements.

User Experience (UX) Analysis:

• Evaluate user experience by analyzing user behavior data, conducting user surveys, and performing usability testing.
• Identify pain points, usability issues, and opportunities to enhance the overall user experience.
• Collaborate with UX designers and development teams to implement UX improvements and monitor their impact.

Collaboration and Stakeholder Management:

• Collaborate closely with cross-functional teams, including product managers, designers, developers, and marketers.
• Communicate effectively with stakeholders, providing data-driven insights and recommendations.
• Incorporate feedback from stakeholders and users into product analysis and decision-making processes.
• Continuous Improvement and Industry Awareness:
• Stay updated on industry trends, emerging technologies, and best practices in product analysis and management.
• Monitor competitor offerings and market dynamics to identify opportunities and potential threats.
• Proactively identify areas for optimization, innovation, and growth, and drive initiatives to achieve them.

Requirements:

• Bachelor’s degree in a relevant field (e.g., Business, Economics, etc.)
• Proven experience as a Product Analyst or similar role within a B2C company. Financial or Gaming industry BIG Advantage!.
• Strong analytical skills with expertise in data analysis, A/B testing, and statistical methods.
• Proficiency in data analysis tools such as Excel, SQL, and data visualization tools (e.g., Tableau, Power BI).
• Experience with web analytics tools (e.g., Google Analytics) and A/B testing platforms.
• Knowledge of key product metrics, KPIs, and data-driven decision-making.
• Familiarity with UX principles and methodologies is a plus.
• Excellent communication and presentation skills, with the ability to convey complex information in a clear and concise manner.
• Strong attention to detail and ability to prioritize tasks in a fast-paced environment.
• Proactive mindset with a passion for continuous learning and professional growth.

Join our team at markets.com as a Product Analyst and contribute to shaping the future of our product offerings. Apply your analytical skills, drive data-based decisions, and make a significant impact on our business success.

How to Apply:

Send your updated CV in English via email at careers@markets.com quoting in subject line: Product Analyst (Data Analyst) and mention in your email your availability in case you receive an offer from us (i.e. immediately available or 2 weeks notice period) as well as your Salary expectations.