Influencer Marketing Coordinator 185 views

On behalf of our client, we are seeking to recruit an Influencer Marketing Coordinator to join a fast-growing, international team of bright individuals, and help them take products to the next level. This is a hybrid working model with a base in Limassol.

About the company

Established in 2018 as a Fintech company, and since then, never stopped expanding and introducing cool features to a base of 1 million+ users. In addition to an existing arsenal of awesome award-winning products that already provide, such as trading platform, digital asset exchange, copy-trading, DeFi staking, and others – the company is currently building a plethora of new services, which will include payments and card infrastructure, licensed brokerage services and much more.

What you’ll be doing

• Develop and implement influencer marketing strategies that align with our brand objectives and target audience.
• Identify and research relevant influencers across various platforms (e.g., social media, blogs, YouTube, etc.) to establish partnerships that align with our brand values and target market.
• Build and maintain relationships with influencers, managing communication, and ensuring a positive and mutually beneficial partnership.
• Negotiate partnership terms, including compensation, content deliverables, exclusivity, and usage rights, while staying within budgetary guidelines.
• Collaborate with internal stakeholders, including marketing, content, and creative teams, to develop campaign briefs and provide guidance on influencer content creation.
• Coordinate and manage influencer campaigns, including content approvals, timelines, and performance tracking.
• Monitor influencer content to ensure compliance with brand guidelines and legal regulations.
• Track and analyse campaign metrics and provide regular reporting on campaign performance, including reach, engagement, conversions, and return on investment (ROI).
• Stay up to date with industry trends, emerging platforms, and best practices in influencer marketing, and share insights and recommendations with the team.
• Conduct competitor analysis and identify opportunities for collaborations with influencers that can give us a competitive edge.
• Collaborate with influencers for brand events, product launches, and promotional campaigns, ensuring their participation aligns with our marketing objectives.
• Identify and manage potential risks and challenges associated with influencer partnerships and provide proactive solutions.
• Monitor and manage the influencer marketing budget, ensuring efficient allocation of resources and maximizing ROI.

What you’ll need:

• Experience within the Financial industry will be considered an advantage.
• Excellent written and verbal communication skills in English.
• Bachelor’s degree in Marketing, Communications, or a related field (or equivalent experience).
• Proven work experience as an Influencer Manager, Influencer Marketing Specialist, or a similar role.
• Demonstrated experience in successfully managing influencer marketing campaigns and partnerships.
• In-depth knowledge of social media platforms, influencer marketing trends, and best practices.
• Strong understanding of digital marketing principles, including content creation, audience targeting, and campaign optimization.
• Excellent communication and negotiation skills, with the ability to build and maintain relationships with influencers.
• Analytical mindset with the ability to track, analyze, and report on campaign performance metrics.
• Strong project management skills with the ability to multitask and meet deadlines.
• Creative thinking and the ability to develop innovative influencer marketing strategies.
• Familiarity with influencer marketing platforms and tools is a plus.
• Knowledge of legal regulations and guidelines related to influencer marketing.
• Passion for staying up to date with industry trends, emerging platforms, and the influencer landscape.
• Strong attention to detail and the ability to think strategically to achieve marketing goals.

Benefits:

• Global fast-growing, high-tech company with mazing career-growth opportunities.
• Fun team of like-minded bright individuals.
• Offsite corporate events in different countries, monthly online and offline events.
• Teambuilding travels around the world.
• Medical, Provident Fund and many other cool perks.
• Remote from anywhere in the world or hybrid work schedule with the ability to work in our office.
• Paid training, courses and conferences to expand knowledge.

APPLY NOW!

Please send your Cover Letter and CV to email address: evagoras@mycounsellor.com.cy

with subject: Candidate (name / surname) for Influencer Marketing Coordinator. All applications will be treated with strict confidentiality. Only successful candidates will be contacted; therefore, we thank you in advance.