AppStore Optimization Senior Officer 166 views

Job Overview

On behalf of our client, we are seeking to recruit an AppStore Optimization Senior Officer to join a fast-growing, international team of bright individuals, and help them take products to the next level. This is a hybrid working model with a base in Limassol.

About the company

Established in 2018 as a Fintech company, and since then, never stopped expanding and introducing cool features to a base of 1 million+ users. In addition to an existing arsenal of awesome award-winning products that already provide, such as trading platform, digital asset exchange, copy-trading, DeFi staking, and others – the company is currently building a plethora of new services, which will include payments and card infrastructure, licensed brokerage services and much more.

Goals:

  • 80% of results for 2% of efforts. We do not fill the product with features, but do what is important and brings results.
  • Data-driven approach. We make decisions based on end-to-end analytics and A/B testing.
  • Retention based products. We rely on features and products with long-term value.
  • Openness to the new. We try new approaches in the product, marketing, technologies and processes.
  • We are looking for a Senior ASO manager to join our team who will strengthen the ASO direction in the company.

What you’ll be doing

  • Develop and implement a strategy for the growth of organic ASO traffic:
    • optimization of search results and work in AppStore keywords.
    • increasing the conversion of pages in the AppStore.
    • formation and iteration of hypotheses that contribute to the growth of organic ASO traffic.
    • regular testing of new strategies and search for trends.
    • interaction with the creative team to work with graphic materials.
  • Take an active part in shaping the processes and strategy of the ASO department of the company.

What you’ll need:

  • 3+ Experience in ASO direction (text and graphic optimization).
  • Hands-on experience in achieving organic app traffic > 50% of total traffic.
  • Experience in conducting a/b tests of graphic materials based on formulated hypotheses and evaluating their results.
  • Understanding the general principles of the App Store / Google Play algorithms and the ability to gain new knowledge experimentally.
  • Formation and iteration of hypotheses.
  • Experience in self-creation of the semantic core (iOS, Android) for a product on the international market.
  • Skill in working with ASO-analytics: criteria for evaluating the effectiveness of promotion, market analysis, share of market, TOPs.
  • Experience with analytical services: Branch / ASODesk / ASOMobile, AppFollow, AppsFlyer.
  • Experience of interaction with Internal Creative Team for creation of graphic materials.
  • Knowledge of English B1+.

Benefits:

  • Global fast-growing, high-tech company with mazing career-growth opportunities.
  • Fun team of like-minded bright individuals.
  • Offsite corporate events in different countries, monthly online and offline events.
  • Teambuilding travels around the world.
  • Medical, Provident Fund and many other cool perks.
  • Remote from anywhere in the world or hybrid work schedule with the ability to work in our office.
  • Guaranteed annual bonus.
  • MacBook and any necessary equipment for work.
  • Paid training, courses and conferences to expand knowledge.

 

APPLY NOW!

Please send your Cover Letter and CV to email address: evagoras@mycounsellor.com.cy

with subject: Candidate (name / surname) for AppStore Optimization Senior Officer. All applications will be treated with strict confidentiality. Only successful candidates will be contacted; therefore, we thank you in advance.

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