AppStore Optimization Senior Officer 215 views
Job Overview
On behalf of our client, we are seeking to recruit an AppStore Optimization Senior Officer to join a fast-growing, international team of bright individuals, and help them take products to the next level. This is a hybrid working model with a base in Limassol.
About the company
Established in 2018 as a Fintech company, and since then, never stopped expanding and introducing cool features to a base of 1 million+ users. In addition to an existing arsenal of awesome award-winning products that already provide, such as trading platform, digital asset exchange, copy-trading, DeFi staking, and others – the company is currently building a plethora of new services, which will include payments and card infrastructure, licensed brokerage services and much more.
Goals:
- 80% of results for 2% of efforts. We do not fill the product with features, but do what is important and brings results.
- Data-driven approach. We make decisions based on end-to-end analytics and A/B testing.
- Retention based products. We rely on features and products with long-term value.
- Openness to the new. We try new approaches in the product, marketing, technologies and processes.
- We are looking for a Senior ASO manager to join our team who will strengthen the ASO direction in the company.
What you’ll be doing
- Develop and implement a strategy for the growth of organic ASO traffic:
- optimization of search results and work in AppStore keywords.
- increasing the conversion of pages in the AppStore.
- formation and iteration of hypotheses that contribute to the growth of organic ASO traffic.
- regular testing of new strategies and search for trends.
- interaction with the creative team to work with graphic materials.
- Take an active part in shaping the processes and strategy of the ASO department of the company.
What you’ll need:
- 3+ Experience in ASO direction (text and graphic optimization).
- Hands-on experience in achieving organic app traffic > 50% of total traffic.
- Experience in conducting a/b tests of graphic materials based on formulated hypotheses and evaluating their results.
- Understanding the general principles of the App Store / Google Play algorithms and the ability to gain new knowledge experimentally.
- Formation and iteration of hypotheses.
- Experience in self-creation of the semantic core (iOS, Android) for a product on the international market.
- Skill in working with ASO-analytics: criteria for evaluating the effectiveness of promotion, market analysis, share of market, TOPs.
- Experience with analytical services: Branch / ASODesk / ASOMobile, AppFollow, AppsFlyer.
- Experience of interaction with Internal Creative Team for creation of graphic materials.
- Knowledge of English B1+.
Benefits:
- Global fast-growing, high-tech company with mazing career-growth opportunities.
- Fun team of like-minded bright individuals.
- Offsite corporate events in different countries, monthly online and offline events.
- Teambuilding travels around the world.
- Medical, Provident Fund and many other cool perks.
- Remote from anywhere in the world or hybrid work schedule with the ability to work in our office.
- Guaranteed annual bonus.
- MacBook and any necessary equipment for work.
- Paid training, courses and conferences to expand knowledge.
APPLY NOW!
Please send your Cover Letter and CV to email address: evagoras@mycounsellor.com.cy
with subject: Candidate (name / surname) for AppStore Optimization Senior Officer. All applications will be treated with strict confidentiality. Only successful candidates will be contacted; therefore, we thank you in advance.